Objective: Develop innovative copy for Genesis across digital sites, CRM, banners, brand partnerships, social media, and print to compel the target audience to action through clear, insightful messaging.
Digital Platform | CRM | Banners
BURBERRY
JustLuxe
Objective: Create a London travel guide curated with luxury experiences around the city during Fashion Week. The microsite was outfitted with London-based shopping, dining, and nightlife that readers could visit during the event.
Microsite | Social | Advertorial
PIRELLI
JustLuxe
Objective: Design an interactive microsite and digital advertorial that will speak to driving enthusiasts. On the site, we curated a number of road trips complete with maps that recommended where to eat, stay, and play.
Microsite
ALFA ROMEO
JustLuxe
Objective: Craft a microsite within our platform where gentlemen could further immerse themselves in the Alfa Romeo lifestyle. This space was continuously updated with curated content pertaining to luxury travel, technology, and style.
